SEO Tips to Optimize the Structure of the Website |
Posted: November 15, 2018 |
The way in which a website is organized will influence the user experience and how the bots track the site. Many times more attention is paid to design and other aspects than to architecture. That's why we recommend you apply these SEO tips to optimize the structure of the web.
Why is it important to have a web structure friendly with SEO? Leads Dubai, a SEO Company in Dubai always provides quality web content, link building strategies, a readable and secure website that are important for SEO. These are some factors that we always hear about but what about the web structure? This aspect, although it is very important, is often overlooked.
The experts at Leads Dubai always design a web structure friendly with SEO that facilitates navigation and allows users to find faster what they are looking for. Likewise, it gives the web positioning advantage because it is easier to track and index.
Understanding these advantages is the time to spend time improving the web structure of your site.
SEO tips to optimize the structure of the web If you have launched a web project, consider the following recommendations. And if you already have one, it is a priority to do an SEO audit to see which aspects you should correct.
1. Plan the structure of the site Before designing and starting to create website pages, the structure and hierarchy of the pages is defined at our SEO Company in Dubai. It is essential to take an inventory and categorize the information you have.
Part of the most important, which in this case would be the home or level 0. Then add the most important categories. It is recommended that you do not exceed 7 main categories, which will be level 1. Then define the sub categories that will make up level 2 navigation.
In level 3 will be the pages that will be furthest from home. They are linked to the corresponding sub categories.
The most advisable thing is not to exceed these three levels. If the user has to do more than three clicks to find what they are looking for, they will most likely leave.
2. Optimize internal links The structure of internal links is another important factor for SEO. On the one hand it facilitates the navigation of the user through the web when pointing out content that may interest him. And on the other, it tells the search bots which are the relevant pages.
3. Friendly URLs with SEO The structure of URLs is also important and to define them you must take into account the hierarchy of the site. That is why, the SEO experts at Leads Dubai coincide them with one another.
URLs are ensured to be readable and optimized at our SEO Company in Dubai. Avoid that the URLs of your pages are the ones created by the CMS by default. If you use WordPress, it's easy to change it in the configuration.
4. Create the site in HTML and CSS While designing the navigation of your site, we use the HTML and CSS codes. Both languages ??allow creating simple websites. Although they require certain technical knowledge they are easier to handle than others like JavaScript.
5. Create a shallow navigation structure This aspect has to do with what we mentioned in the first point. Prevent the hierarchy of your website from going beyond three levels. The fewer clicks the user has to make to get to the content they are looking for, the better for him and for SEO.
The SEO professionals at Leads Dubai apply these SEO tips to optimize the structure of your website, so, your website will have more opportunities to get indexed by Google. If you need help to improve your website, contact our SEO Company in Dubai and ask for a free quote.
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